Online business for humans with a life
Your business has to be designed for YOU if you wanna make your impact for the long haul.
Following the gurus keeps you busy and broke
…because YOUR needs were bypassed.
I like to ask my clients “What pisses you off?” That plus your unique solution to the problem guides us to your most meaningful work. What pisses me off is that you are constantly being pitched business advice that pretends to be THE answer, when what you really need is YOUR answer. You are being told to do MORE, when you really need to do LESS, but just YOUR right things.
I help my clients: Focus in on the offers, marketing and sales strategies, and how you work that works best for YOUR brain, capacity, values, and goals. This is how you’ll find true success, living your dream days while making the impact you were meant to.
A (relaxed) rebellion against patriarchal, supremacist, neurotypical business
Hiya! I’m Tracy (she/her)
USUALLY FOUND READING, POSTING ADHD MEMES, DOZING IN A HAMMOCK, OR ADVENTURING WITH MY FAMILY NEAR THE OCEAN
After years and years as an entrepreneur, I got a 9-5 where I innovated processes for my teams, making work easier and more fun to get done better. But when I went back to the office after maternity leave, and fought constantly against butt-in-seat expectations vs. working just as easily from home with my kid, I knew my skills and experience would be better used (and appreciated) here, making things easier for the people who really need it: those of us who want/require humanity in business, for whom traditional business just doesn’t work (with your values, neurodivergence, chronic illness, Rebel, [insert-your-real-life-circumstances here]).
I believe in a world where everybody gets to do your good work YOUR way (without exploitation of yourself or others) – with plenty of space for the life you want to live – and my clients and I have been building that world together since 2019!
MY MISSION IS TO SIMPLIFY AND HUMANIZE BUSINESS because doing less (just your most impactful tasks) but better (the easiest way for YOU) is the only way most of us will be able to make the impact you’re meant to make and live the life you want to live, sustainably.
I DO THIS THROUGH COMFY SMALL-GROUP SPACES, ADHD-FRIENDLY DIY COURSES, AND STRENGTHS-BASED 1:1 COACHING where you’ll discover the parameters of your Most You business so you can more easily figure out YOUR next right step, and say no to spending time, money, or energy on shit that is not right for YOU.
I WORK WITH (JUSTICE-MINDED, OFTEN NEUROSPICY) ONLINE BUSINESS OWNERS to design your business foundations around YOUR personality tendencies, strengths, values, goals, and actual capacity so that you can make better progress in your biz without trampling your life.
YOU CAN SEE THIS WORK WORKING with my clients who are enjoying their work, making big impact, with space for life and rest, too.
*Shoutout to Tarzan Kay for inspiring this format to share some of the Who, What, When, Where, Why, and How of my work.
How my strengths help you
I am…
DiSC I. I’m all about the people! Are you having fun, is this working for YOU? This (plus my Individualization) are why all my offers are designed for your learner style and the level of support you want.
Questioner. Yup, I ask all the questions. Why are we doing that? Why that way? How can we do it better? My questions are really good at digging up what’s really going on and which way you really want to go.
Enneagram 1. I’m gonna keep you on track, help you name your goals, find the best way for YOU to hit them, and then make sure you take those steps forward (using YOUR motivational tendency, btw!)
Mani-gen. I love to try new things, it helps me learn! Yay, shiny objects! In my life this has manifested (get it? 😂) as constantly building business plans in my head so really you’re doing me a favor letting me design yours for YOU, so I don’t have to start a new biz from scratch every other month for funsies.
Futuristic. I’m really freakin’ great at seeing the possibilities for the future and making plans for them to happen (see also my enneagram 1). So I already know that it’s possible to live your dream days and I can help you figure out what they look like and how to get ‘em.
Individualization. I’m keenly aware of and able to mirror back to you YOUR personality strengths (I mean, duh) and also skilled at bringing the right people together (that’s also cuz I’m a Connector).
Intellection. I love to absorb all the ideas and turn them into stories that help you get where you’re trying to go (like, in my emails!). I read and think and talk to others A LOT and churn that all into strategy you can use when you’ve got an idea for something you want to make happen.
Learner. I’m always gathering new information (see Intellection, Coffeehouse Table, and BOOOOOKS!) and eager to take on new challenges. When I’m excited about a topic, I’m gonna learn everything about it until it’s mastered (hello, ADHD?). And what I’m excited about is helping you succeed in your business without running over your LIFE.
Significance. Basically, I’m here to make a legacy. You and I are here to do business differently. We’re gonna show what life can look like when you build your biz around your unique self: impactful work that makes the world a better place, valuing the humanity and diversity of every person, including YOU!
I’m also a mom with (self-diagnosed) ADHD — who has figured out what works to get shit done, so often doesn’t feel “ADHD enough” to talk about it. This is why it’s so important to me that you get to design your business YOUR way!
Ready to Most You your biz?